Candidates often say things like “The only poll that counts is the one they take on election day” and “I don’t pay much attention to polls”.
When they say these kind of things, they’re lying.
Presidential candidates spend millions of dollars on internal polls and pay a lot of attention to the polls they don’t commission.
In the 2008 presidential election, the Gallup daily tracking is a good measure of national trends and usually gets the most attention because it’s the oldest and best-established.
In the first post-Clinton Gallup poll, Barack Obama is favored over John McCain for president, 48%-42%. That same poll found that 53% of Democrats want Obama to choose HRC as his running mate while 36% say he should choose someone else.
A Rasmussen daily tracking poll released today gives Obama at 48%-40% that is comparable to the Gallup poll’s findings. When “leaners” are included, Obama’s lead is 50%-44%.
In other words, two reputable national polls show that Obama has a lead that is outside the polls statistical margin of error. As an Obama supporter, I feel pretty good about that but it’s June and there are a lot of bridges to cross between now and November 4.
Another way to think about polling and elections is to ignore national polls and focus attention on state polls and the electoral college. After all, we don’t elect by popular vote and we probably never will.
So while the national polls may be a good indicator of where public opinion is trending, state polls are what really matter.
There are several sources for checking state polls on an electoral college map that I use in addition to the Gallup and Rasmussen polls. In 2004, I used electoral-vote.com to track where the candidates were gaining and losing ground. It proved to be pretty accurate and the author has started updating the site every day now, or at least when new state polls are available. I’ve added an icon and link to this site to my sidebar below.
According to electoral-vote.com, Obama currently leads in the electoral college race, 287-227 with 24 EVs from two states (Virginia, Indiana) split between the two candidates. This is also good news for Obama, although I seriously doubt that Indiana will vote for a Democrat in 2008.
Rasmussen also analyzes the race each day from the perspective of the electoral college and does a good job of breaking down where the candidates will be campaigning for the next six months.
Obama starts with a “base” of 12 states and 157 electoral votes that will go for a Democrat, no matter who that Democrat is: California (55), Connecticut (7), Delaware (3), District of Columbia (3), Hawaii (4), Illinois (21), Maine (4), Maryland (10), Massachusetts (12), New York (31), Rhode Island (4), Vermont (3).:
For his part, McCain starts with a “base” of 21 states and 168 electoral votes that will go for a Republican, no matter who that Republican is: Alabama (9), Alaska (3), Arizona (10), Georgia (15), Idaho (4), Indiana (11), Kansas (6), Kentucky (8), Louisiana (9), Mississippi (6), Montana (3), Nebraska (5), North Dakota (3), Oklahoma (7), South Carolina (8), South Dakota (3), Tennessee (11), Texas (34), Utah (5), West Virginia (5) and Wyoming (3).
Twelve states with 149 Electoral Votes are either toss-ups or just slightly leaning to one party or the other. Five Democrat-leaning states account for 60 electoral votes: Iowa (7), Michigan (17), New Mexico (5), Pennsylvania (21) and Wisconsin (10) and three states with 51 votes lean Republican: Florida (27), Missouri (11), Virginia (13).
While it’s speculated that the Democrats can “steal” a few states such as Missouri and Virginia from the Republicans in November and the Republicans could do the same with Michigan and Pennsylvania, right now there are really only four genuine “toss-up” states: Colorado (9), Nevada (5), New Hampshire (4), and Ohio (20).
So, in 2008, while it may be fun to pay attention to those national polls as a barometer of where public opinion is leaning, it’s more important to follow the polls in a handful of states.